Since starting out in 1979, Sun & Sand Sports has hit a number of milestones to achieve the status of leading sports retailer in the Middle East. Launching its first sports store in Al Ghurair, it is through a passion for sports and fitness that SSS will motivate you to step up your game with the world’s best high-performance and stylish sportswear and accessories brands. There is great power in sport — it inspires us to be the best versions of ourselves, whether played individually or as a team. At Sun & Sand Sports, we champion a strong active culture across the Middle East with our growing portfolio of the world’s most loved sports, fitness and lifestyle brands and we will continue to evolve and innovate as we progress through our journey.